Over Pricing Your Home
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50 Things I Do

Why Sell With Me?

I combine knowledge, passion and skill to exceed every client’s expectation. See below for the 50 things I do to create real estate experiences worth talking about. 😀

  1. Help you identify your selling goals and expectations
  2. Recommend ideal timing to list your home, balancing what’s best for you with what’s happening in the market
  3. Provide a market valuation and prepare a comparable market analysis (CMA)
  4. Provide guidance and advice on how best to prepare your home for sale
  5. Connect you with cleaning companies and tradespeople to assist in home preparation
  6. Coordinate staging consultations and professional stagers to optimize the look and feel of your home (internally or externally). Some agents (like us) actually coordinate and PAY for staging!
  7. Guide you on ways to optimally showcase the outside of your home and yard
  8. Provide pricing strategy options and recommendations
  9. Help educate you through every step of the process
  10. Ensure you understand what you need to disclose to potential Buyers
  11. Mediate the (sometimes) complicated relationships between spouses and others involved in the selling process
  12. Install a lockbox and make an extra key so other agents can easily show your home
  13. Help you manage the stress and emotions that are part of selling a home
  14. Identify the highlights of your home that will matter to your target Buyers
  15. Write engaging copy to make your home appeal to the right Buyers
  16. Coordinate photographers, videographers and floor plan people
  17. Post your home on the MLS
  18. Advertise your home online
  19. Market your home on social media
  20. Share your home via email to potential buyers and their agents
  21. Promote your home to other agents
  22. Educate potential Buyers about your neighbourhood
  23. Install (or coordinate to install) ‘For Sale’ signage
  24. Prepare in-home marketing, from feature sheets to neighbourhood infographics to signage
  25. Protect your legal interests at all times
  26. Provide guidance about the best ways and times for you to show your home to potential Buyers and their agents
  27. Anticipate problems that may occur with the legal title of your home (mistakes in your home’s registration, easements, etc.)
  28. Order condo status certificates (& PAY for them) and provide them to interested buyers
  29. Obsessively update the MLS to see new listings that might affect your sale
  30. Help navigate the speed bumps that can occur when selling a home
  31. Provide current market intelligence, beyond the monthly statistics. What’s reallyhappening out there?
  32. Coordinate and schedule showings for Sellers
  33. Gather feedback from agents who’ve shown your home
  34. Host open houses (in-person or virtual)
  35. Respond to unrepresented Buyers and answer their questions about your home
  36. Provide competitive intelligence…what other homes are competing with yours for the same kind of Buyer?
  37. Help identify why your home might not be selling and suggest new strategies
  38. Develop strong relationships and communicate (sometimes endlessly) with the agents showing your home, 24/7
  39. Provide ongoing feedback about the state of your sale
  40. Set expectations about offers and the offer process
  41. Help you understand the legal paperwork, what you’re signing and why
  42. Negotiate the price, conditions and terms of offers, always in your best interest.
  43. Coordinate receipt of the Buyer’s deposit
  44. Coordinate home inspections (pre or post) offer
  45. Manage required waivers and amendments for offers with conditions
  46. Coordinate with appraisers and assist if things don’t go as planned.
  47. Connect your lawyer with the Buyer’s lawyer so they can facilitate the closing
  48. Install a SOLD sign
  49. Hold your hand through to closing day, navigating any issues that arise
  50. Celebrate with you after a successful sale and closing

Thinking about selling your home?

Read about my Full Service Listing Promise!

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